About

About Us

Welcome to WHICH WATCH! We are your guide through the fascinating world of wristwatches. With us you will not just find any watch, but your very own personal favorite watch. We also present you with the best bracelets and selected accessories.

Our motto

Every product in our shop is selected with the utmost care and attention to the smallest detail. Of course, we test and wear the products ourselves. Our motto: From watch fans for watch fans.

experience

We have been running WELCHE UHR since 2015 as a declaration of love for mechanical watches. What began as a personal project has developed into a platform with countless articles, test reports and valuable experiences. You can now benefit from this experience here in the shop, because when it comes to watches and accessories, no one can fool us any more.

quality promise

When we recommend products, we would buy them for ourselves or for a friend. We know the best sources and are always on the lookout for straps and accessories that will enhance our watch treasures.

Innovative & unconventional

The watch industry is a little dusty in parts. Here, young watch fans encounter old, traditional craftsmanship, luxury and the odd prejudice. We love tradition and quality, but we also need new impulses. That's why the Apple Watch is part of that for us; we also like unusual materials and colors.

Community driven

Become part of the community and subscribe to our newsletter so you don't miss anything in the future. We announce limited products first in our newsletter. Here you will be the first to hear about our latest products and news from the world of watches.

Discover the best of the world of watches with us!